the FiSHTANK

Physical Scale Model - Bianchi Exhibit

2010-06-30T23:40:00.000-07:00

bike link

2010-06-22T19:26:00.000-07:00

Here is the bicycle I used on the Bianchi final renderings - they sell it here: http://www.cadooku.com/product/view?sku=2234
...so nice not to be building a bike in solidworks during finals!

Bianchi Bike Exhibit

2010-06-07T23:05:00.000-07:00

Here's the project from my exhibition design class last spring - this tradeshow booth for Bianchi Bikes would hypothetically be set up at the Eurobike trade show in Germany. My goal for this project was to take a comany with a really rich heritage (120+years!) and a history of being an innovator in the cycling industry, play off of that and then send the message that they are making calculated progress forward.

Design wise, I wanted the structure to convey lightness and motion, but also precision and a mechanical feel, all while considering the practical side of how this exhibit would be packed up and loaded onto a truck!

Below are the highlights of the project - let me know what you think :)

Packaging Fall '09

2010-03-04T14:17:00.000-08:00

Here's the project I was working on last fall: it's a redesign of the packaging and carry case system for Onetouch, a blood glucose meter for people with diabetes. The central concept is that you insert the cylindrical test strip dispenser (also a complete redesign from the traditional package) into the carry case, and when you turn the cover to a certain angle, it automatically dispenses. The lancing device is hidden in the case underneath the meter, which is visible. The logo and identity of the brand were redesigned as well for a fresher aesthetic.
When the case is packaged inside the box, which has a major material reduction from the current product, the plastic of the case's top bulges through, letting the user see the meter inside, therfore eliminating the need for plastic material on the box as well.

3rd Term - The Bookstore Evolved

2010-01-23T23:07:00.000-08:00

Here are some drawings, logo development, and physical model shots from the term project back in summer 2009.. the concept was to redesign a Long Beach building into a childrens' interactive, educational bookstore. Integrated into the shelves of books and media are exhibits about our ecosystem and how to preserve it, that engage kids and parents into better understanding the world around us.

more term 2 stuff, almost forgot about the model!

2009-11-03T13:32:00.001-08:00

2nd term stuff (finally!)

2009-10-26T20:26:00.000-07:00

Here's my spring 09 project, uploaded at long last :) The project was to redesign a building in Culver City into a unique fitness gym experience... so my concept, SYNC, was basically an aerobics center for those who take their workout and their music seriously. The moving treadmills synced to the screen in front of you, with a pandora-like personal music selector, the incline and speed adjusting to the rhythm and intensity of the song. Overall, it was definitely a fun space to work on :D

First Term Stuff

2009-09-23T18:07:00.000-07:00

Here is some early work from back in fall 2008... figured better late than never to post :)

First Term Project Concept:
This outdoor communal space, perched on the hillside of Griffith Park, provides shelter with a bamboo and carbon fiber framework that extends outward and supports a canopy on the top level, and forms a trellis for natural vegetation to grow on below. These beams are actually in motion, adapting to the time of day and the level of precipitation in the air to shift the position of the fabric like overhang. This “skin” continues to gather up dew and let it naturally trickle down into the water wall, then to the collection pool. The main wall façade also integrates a water absorbing system to reclaim rainwater and precipitation. Covered in absorbing membranes, the wall gathers water from the top and streamlines it downward. On the lower level grotto, the water-wall provides a backdrop as people sit looking out at the view, meditating, reading, and enjoying the serene setting. The water is transferred across the lower platform to the plants flourishing on the bamboo beam structure. Elements such as the beams partially enclosing the spaces, like a cage where animals were once confined, are meant to reference the site’s history as a public zoo. Yet in this new structure the indigenous plants overtake the cage-like structure. The entire concept is meant to provide a visual system that is in touch with its natural surroundings and that mimics the natural water reclamation, redistribution, and adaptation processes of our environment.

(That's a mouthful... but in a nutshell, it's an outdoor communal space that also functions for water reclamation, located in Griffith Park.)

Above you can see the 1/8'' scale model, the base being constructed from 64 layers of 1/8'' mdf, sanded and stained, while the model perches on top of the "hillside."